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Pratham Khurana / MENA campaign
Ad films
Films people can watch, remember, and act on.
Browse partner-led production, AI-assisted campaign films, product explainers, and short-form ad creative. Click any film card to watch without leaving the page.
Production model
Commercial creative with the funnel attached.
Compactum brings strategy, offer clarity, landing page context, and campaign thinking. For larger films, we work with Pratham Khurana, a Cannes-nominated filmmaker whose work includes Google, HDFC Ergo, and India Gate MENA.
PartnerPratham Khurana
FormatsBrand, product, AI
UseAds, pages, launches
Interactive gallery
Selected campaign films.
Pratham Khurana / Brand campaign
Googlies on Google
Pratham Khurana / Insurance film
HDFC Ergo
Compactum / Website ad
Compactum Media
Compactum AI / Product film
Toss Smart Plug
Compactum AI / Festive ad
Toss Smart Diwali
Compactum AI / Product ad
Toss Smart Heater
Compactum AI / Claymotion
Toss Smart Claymotion
Compactum AI / Smart home
Toss Smart Switches
Compactum AI / Webinar ad
Spiritual Tara
Start with the decision.
We decide whether the film needs to build recall, explain the product, reduce doubt, or make the next step feel safer.
Match the format to the job.
Live action, AI-assisted scenes, creator-style edits, product films, short-form ads, and landing-page videos each solve different problems.
Plan the page and media together.
A film works harder when the landing page, offer, retargeting, and measurement system know what role it is supposed to play.